{"id":9934,"date":"2019-10-07T12:20:48","date_gmt":"2019-10-07T12:20:48","guid":{"rendered":"https:\/\/kenyahomes.co.ke\/blog\/?p=9934"},"modified":"2019-10-08T05:16:48","modified_gmt":"2019-10-08T05:16:48","slug":"four-ways-to-dominate-in-a-tough-real-estate-market","status":"publish","type":"post","link":"https:\/\/kenyahomes.co.ke\/blog\/four-ways-to-dominate-in-a-tough-real-estate-market\/","title":{"rendered":"How To Dominate The Tough Real Estate Market"},"content":{"rendered":"\n<p>In a strong real estate market, it\u2019s possible to sell almost anything. Great properties are snapped up quickly in bidding wars. Less than perfect properties can move fairly easily when there\u2019s high demand too. <\/p>\n\n\n\n<p>When the real estate market is strong you\u2019re closing deals nearly every day, and life is great! But when there\u2019s a shift, all of this can change in an instant. Suddenly buyers are hesitant to spend money. Those great properties start to linger, taking longer and longer to sell. And the properties with obvious flaws aren\u2019t going anywhere at all. The days of the easy sale and smooth closing feel like history. It seems like no matter what you do, you can\u2019t push things forward.&nbsp;<\/p>\n\n\n\n<p>When you\u2019ve hit a sales period you have to shake things up, you have to take a different approach. When our team is working through a pause in the marketplace, we use the following tactics to break through that period and get buyers moving:<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Tactic One: The in-person meeting<\/strong><\/h4>\n\n\n\n<p>We are living in the age of the smartphone \u2013 texts and emails are the norms, a phone call is less common, and actually meeting someone in person seems radical. Do not underestimate the power of a face to face meeting. <\/p>\n\n\n\n<p>If we start to get a sense that a deal is stalling, we&#8217;ll schedule an in-person meeting. People can brush off a text, ignore an email \u2013 but it\u2019s impossible to ignore someone who is sitting right in front of you. Meeting in person presents the opportunity to get to the bottom of any issues and get a clear update on what a client wants and what their expectations are. And finally, an in-person meeting shows you care and reminds clients just how hard you\u2019re working for them.\u00a0<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Tactic Two: The element of surprise<\/strong><\/h4>\n\n\n\n<p>It can be frustrating working in a buyer\u2019s market \u2013 clients feel free to take their time with decisions, it feels like there are countless properties available. There\u2019s no urgency to move forward whatsoever. Sometimes a buyer needs a little extra boost to see how perfect a property actually is for them. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Tactic Three: Don\u2019t tick off boxes<\/strong><\/h4>\n\n\n\n<p>It\u2019s easy to think that selling an apartment is about checking off a series of boxes based on a client\u2019s wants. Three bedrooms, open kitchen, big yard, lots of light \u2013 check, check and another check. It\u2019s not always that simple. <\/p>\n\n\n\n<p>After months of looking at apartments, as a realtor we are excited to show a client a place that \u201cchecked every box\u201d on their long list of requirements. It&#8217;s disappointing when they say, \u201cI just don\u2019t feel it.\u201d <\/p>\n\n\n\n<p>Selling real estate is never as simple as checking off boxes, but in a challenging market, this is especially true. Engage clients in conversation about what they<em>\u00a0really<\/em>\u00a0want. Listen to what they\u2019re saying and find a property that will tug on their emotions making it impossible to pass it up.\u00a0<\/p>\n\n\n\n<p style=\"color:#77c720;font-size:11px\" class=\"has-text-color\"><a href=\"https:\/\/kenyahomes.co.ke\/blog\/how-to-predict-real-estate-market-and-identify-asset-bubbles\/\">See Also: How To Predict Real Estate Market and Housing Bubble?<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In a strong real estate market, it\u2019s possible to sell almost anything. Great properties are snapped up quickly in bidding wars. Less than perfect properties can move fairly easily when there\u2019s high demand too. When the real estate market is strong you\u2019re closing deals nearly every day, and life is great! But when there\u2019s a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":9937,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"amp_status":"","footnotes":""},"categories":[23],"tags":[],"class_list":{"0":"post-9934","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-real-estate"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How To Dominate The Tough Real Estate Market - Kenya Homes<\/title>\n<meta name=\"description\" content=\"The real estate market can be rather challenging for realtors. As anagent you can have a list of things to do to ensure your success\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kenyahomes.co.ke\/blog\/four-ways-to-dominate-in-a-tough-real-estate-market\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How To Dominate The Tough Real Estate Market - Kenya Homes\" \/>\n<meta property=\"og:description\" content=\"The real estate market can be rather challenging for realtors. As anagent you can have a list of things to do to ensure your success\" \/>\n<meta property=\"og:url\" content=\"https:\/\/kenyahomes.co.ke\/blog\/four-ways-to-dominate-in-a-tough-real-estate-market\/\" \/>\n<meta property=\"og:site_name\" content=\"Kenya Homes\" \/>\n<meta property=\"article:published_time\" content=\"2019-10-07T12:20:48+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-10-08T05:16:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/kenyahomes.co.ke\/blog\/wp-content\/uploads\/2019\/10\/businessman-businesswoman-bumping-their-fist-front-corporate-building_23-2148190730.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"626\" \/>\n\t<meta property=\"og:image:height\" content=\"417\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Kenya Homes\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kenya Homes\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/kenyahomes.co.ke\/blog\/four-ways-to-dominate-in-a-tough-real-estate-market\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/kenyahomes.co.ke\/blog\/four-ways-to-dominate-in-a-tough-real-estate-market\/\"},\"author\":{\"name\":\"Kenya Homes\",\"@id\":\"https:\/\/kenyahomes.co.ke\/blog\/#\/schema\/person\/4b0235026e91b555cb0ec6e088aec6ae\"},\"headline\":\"How To Dominate The Tough Real Estate Market\",\"datePublished\":\"2019-10-07T12:20:48+00:00\",\"dateModified\":\"2019-10-08T05:16:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/kenyahomes.co.ke\/blog\/four-ways-to-dominate-in-a-tough-real-estate-market\/\"},\"wordCount\":526,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/kenyahomes.co.ke\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/kenyahomes.co.ke\/blog\/four-ways-to-dominate-in-a-tough-real-estate-market\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/kenyahomes.co.ke\/blog\/wp-content\/uploads\/2019\/10\/businessman-businesswoman-bumping-their-fist-front-corporate-building_23-2148190730.jpg\",\"articleSection\":[\"Real Estate\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/kenyahomes.co.ke\/blog\/four-ways-to-dominate-in-a-tough-real-estate-market\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/kenyahomes.co.ke\/blog\/four-ways-to-dominate-in-a-tough-real-estate-market\/\",\"url\":\"https:\/\/kenyahomes.co.ke\/blog\/four-ways-to-dominate-in-a-tough-real-estate-market\/\",\"name\":\"How To Dominate The Tough Real Estate Market - Kenya Homes\",\"isPartOf\":{\"@id\":\"https:\/\/kenyahomes.co.ke\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/kenyahomes.co.ke\/blog\/four-ways-to-dominate-in-a-tough-real-estate-market\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/kenyahomes.co.ke\/blog\/four-ways-to-dominate-in-a-tough-real-estate-market\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/kenyahomes.co.ke\/blog\/wp-content\/uploads\/2019\/10\/businessman-businesswoman-bumping-their-fist-front-corporate-building_23-2148190730.jpg\",\"datePublished\":\"2019-10-07T12:20:48+00:00\",\"dateModified\":\"2019-10-08T05:16:48+00:00\",\"description\":\"The real estate market can be rather challenging for realtors. 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